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This British Pub Chain Has Banned Swearing


The Samuel Smiths independent brewery chain has over 200 pubs across the UK. The pub has a traditional Victorian look and feel to it, with no music or TV allowed. They base their pubs off George Orwell’s idea of the ideal pub, described in his 1945 essay “The Moon Under Water’. So the rules that came out a few months ago should not have shocked people the way it did.


Any customer who swears in one of these pubs will be refused service. Those who ignore the guidelines and continue to use bad language will be banned, according to the new rules. The brewery bosses recently issued guidelines to staff. These include a ‘zero tolerance’ policy on swearing.

The staff are also affected by this policy, as they will be punished, or maybe even fired, for persistent swearing.

It has not been specified what counts as swearing, but the recommendation is to keep your language as safe as possible, if you don’t want a ban.


The Gazette spoke to an unnamed manager of a Samuel Smiths pub in Teesside about this. He said that: “It’s the owner of the brewery’s decision, it’s all started from the brewery – all we can do is try our best.”

When asked about whether customers could actually be banned for swearing, he said: “We’ve been told to refuse service to people using bad language, so basically, yes.”


Customers were told of this new policy through signs put up in the Samuel Smiths’ pubs. They said: “We wish to inform all of our customers that we have introduced a zero tolerance policy against swearing in all of our pubs. Please kindly respect this policy.”

The managers of all the pubs received a similar notice, which included information on the zero tolerance policy. It also said: “As manager(s) of our pubs, you are responsible for ensuring that they are run in a proper and orderly manner and this includes preventing the use of bad language.”

Jeez, strict. It’s like being back in school again.

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